UGC Trends #9

Cheesy dipping Burritos, Dish Spray, Digital Game

February 03, 2025

In partnership with

Make more money from your website & future-proof your business

Join Raptive and earn a +15% higher RPM year-over-year— guaranteed.

As the world’s largest ad management platform, our best-in-class ad code optimizations, direct sales team, and exclusive partnerships deliver industry-leading RPMs.

Plus, you will gain access to a team of 350+ experts and an exclusive suite of services and solutions to drive revenue, build audience, and future-proof your business.

Apply now if your site is 100% original content and consistently earns 100K+ PVs per month.

Ubiquitous makes influencer marketing your golden goose

  • Full-service, white glove influencer marketing campaigns

  • Real experts, real results

  • Trusted by top brands (Amazon, Lyft, GNC)

For UGC Community Jobs, updates & tea 🍵 
+ SEO Directory listing for inbounds (Coming soon!)
ugccommunity.beehiiv.com/subscribe

For Creator-related Jobs (Creative strategist, Social Media Manager, Editors)
https://ugcjobs.beehiiv.com/subscribe

🎬 Cheesy Dipping Burritos: 1.4M Views | 85.1K Likes

Hook: “Hmm, I think you should treat yourself”

Format: Close-up food shot with a tempting voiceover

Why this video worked:

  • The phrase “treat yourself” taps into impulse cravings.

  • Mouthwatering visuals of cheesy burritos create instant food appeal.

  • Taco Bell’s brand familiarity encourages engagement and shares.

@tacobell

y’all aren’t ready for cheesy dipping burritos on 1/16

🎬 Dawn Powerwash Dish Spray: 94M Views | 474.5K Likes

Hook: “ASMR kitchen clean up ft. Dawn Powerwash Dish spray”

Format: Satisfying ASMR cleaning video

Why this video worked:

  • ASMR trend keeps viewers engaged with soothing sounds.

  • Cleaning transformations are visually satisfying and replayable.

  • Subtle yet effective product integration makes it feel natural.

@tia.taks

Cleaning never sounded so good and has never been easier with #DawnPlatinum Powerwash Dish Spray. Get yours through my link in bio.🧼 #Dawn... See more

🎬 Monopoly Go: 127.6M Views | 158.8K Likes

Hook: “POV: You’re obsessed with Monopoly Go”

Format: POV humor skit

Why this video worked:

  • Relatable humor resonates with players of the game.

  • POV format makes it immersive and shareable.

  • Taps into gaming addiction culture, increasing engagement.

@nico.meyers

You know what, i can’t say i don’t blame him for this behaviour. @monopolygo is easy to become obsessed with. 😂 . . . #couple #husband #wi... See more

Learn What Fortune 500 Marketers Know

  • Marketing strategies from industry leaders like the NBA, Liquid Death & Oatly.

  • Behind-the-scenes stories of campaigns that crushed it.

  • Actionable tips to boost your results today.